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Following Up on Funding Applications: Professional Protocols

How and when to follow up on funding applications. Communication protocols, escalation procedures, and what to ask for each major South African funder.

8 min readUpdated 1 December 2025
Applies to:All funding applicants

Following up professionally on funding applications is critical—it shows commitment, allows you to provide additional information if needed, and keeps your application top-of-mind. This guide provides funder-specific protocols, timing guidance, communication templates, and escalation procedures to help you navigate follow-ups without annoying assessors.

Balance is Key: Too little follow-up means missed opportunities; too much follow-up annoys assessors and can hurt your chances. This guide helps you find the right balance.

Who This Is For

  • SMEs waiting for funding decisions with no update from funders
  • Applicants unsure whether to follow up or how to do it professionally
  • Businesses that have been asked for additional information
  • Consultants helping clients manage funder relationships

Why Follow-Up Matters

Benefits of Professional Follow-Up

  • Demonstrates commitment: Shows you're serious and invested in the outcome
  • Catches errors: Identifies if application was missed, lost, or incorrectly categorized
  • Provides additional info: Opportunity to clarify or supplement your application
  • Manages timeline: Helps you plan cash flow around expected decision dates
  • Builds relationships: Personal contact with funder representatives
  • Identifies issues early: Learn if documents are missing or non-compliant

When to Follow Up

Initial Follow-Up Timing

FunderStated Processing TimeFirst Follow-Up
SEDFA (small loans)15-30 working daysDay 31 (after stated timeline)
SEDFA (large loans)30-60 working daysDay 61
DTIC Incentives2-4 monthsAfter 4 months (if no update received)
NYDA6-8 weeksWeek 9 (1 week after stated timeline)
NEF3-6 monthsAfter 6 months (unless invited for presentation)
IDC2-4 monthsAfter 4 months
Golden Rule: Never follow up before the stated processing time has elapsed. Early follow-ups annoy assessors and signal impatience.

Subsequent Follow-Ups

If no response to first follow-up:

  • Week 2 after first follow-up: Send reminder via different channel (if emailed, try phone)
  • Week 4 after first follow-up: Escalate to supervisor (see escalation section)
  • Week 6 after first follow-up: Consider formal complaint or visit branch in person

Frequency Guidelines:

  • Maximum once per week via any channel
  • Avoid daily or multiple-times-per-day contact
  • Space follow-ups 1-2 weeks apart unless urgent
  • Track all communications (date, time, person, response)

How to Follow Up Professionally

Choosing the Right Channel

Channel Priority (Use in This Order)

  1. Portal Messaging: Most funders prefer internal portal messages (logged, tracked)
  2. Email: Use designated email addresses (not generic info@ addresses)
  3. Phone: Call designated support lines during business hours
  4. In-Person: Visit branch offices if other channels fail (schedule appointment)

Avoid These Channels

  • Personal cellphones of staff (unless they gave it to you)
  • WhatsApp (not professional unless funder uses it officially)
  • Social media DMs (use public channels for visibility)
  • Showing up unannounced at offices

What to Say (Templates)

Template 1: Initial Status Inquiry (Email/Portal)

Subject: Status Inquiry: Application #[Reference Number]

Dear [Funder Name] Team,

I submitted a funding application on [Date] for [Programme Name] with reference number [Ref #]. According to your processing timeline of [X weeks/months], the review should now be complete or nearing completion.

Could you kindly provide an update on the status of my application? If any additional information is required, I am happy to provide it promptly.

Thank you for your assistance.
Kind regards,
[Your Name]
[Company Name]
[Contact Number]

Template 2: Follow-Up After Requesting Info

Subject: Re: Additional Information Request - Application #[Reference Number]

Dear [Assessor Name],

Thank you for your request for additional information dated [Date]. I have uploaded the requested documents to the portal on [Date]:

  • [Document 1 name]
  • [Document 2 name]
  • [Document 3 name]

Please confirm receipt and advise if anything further is needed.

Looking forward to your feedback.
Kind regards,
[Your Name]

Template 3: Phone Follow-Up Script

When Connected:

"Good morning/afternoon. My name is [Your Name] from [Company Name]. I'm calling to inquire about the status of a funding application I submitted on [Date] with reference number [Ref #]. Could you please help me check the status or direct me to the right person?"

Have Ready:

  • Application reference number
  • Date of submission
  • Programme applied for
  • Your contact details

SEDFA Follow-Up Protocols

Preferred Communication Methods

  • Primary: Online portal messaging (portal.sedfa.org.za)
  • Secondary: Email to support@sedfa.org.za (include ref number in subject)
  • Phone: 0860 103 703 (Mon-Fri, 8AM-5PM)
  • In-Person: Visit nearest SEDFA branch (check website for locations)

Response Time Expectations

  • Portal messages: 2-3 working days
  • Email: 3-5 working days
  • Phone: Immediate if lines are open, may need to call back

Best Practices

  • Always reference your application number in every communication
  • Use portal status tracker first—many updates happen there without email notification
  • If pending information request, respond within 5 working days maximum
  • Branch visits are encouraged if struggling with portal or need guidance

DTIC Follow-Up Protocols

  • Primary: OIS portal messaging (ois.thedtic.gov.za)
  • Email: incentives@thedtic.gov.za
  • Phone: 012 394 1940 (Mon-Fri, 8AM-4:30PM)
  • Response Time: 5-7 working days (DTIC processes are slower)
  • Tip: DTIC applications go through multiple departments. Be patient and professional

NYDA Follow-Up Protocols

  • Primary: NYDA portal (services.nyda.gov.za)
  • Phone: 0877 NYDA NOW (0877 6932 669) - recommended for status checks
  • Email: info@nyda.gov.za
  • Provincial offices: NYDA has strong provincial presence, visit local office
  • Tip: NYDA is youth-friendly—they encourage follow-ups and are generally responsive

NEF Follow-Up Protocols

  • Primary: Email to assigned deal manager (if you have one)
  • Secondary: Call centre (011 305 8000)
  • Email: callcentre@nefcorp.co.za
  • Response Time: 5-7 working days (NEF due diligence is thorough)
  • Tip: NEF timelines are longer. If invited for presentation, that's a very positive sign

IDC Follow-Up Protocols

  • Primary: Email to assigned investment officer
  • General inquiries: callcentre@idc.co.za
  • Phone: 0860 693 888
  • Response Time: 5-7 working days
  • Tip: IDC assigns officers to deals. Build relationship with your officer

Responding to Information Requests

When Funder Requests Additional Information

  • Respond within 48 hours: Even if just to acknowledge receipt and commit to deadline
  • Clarify what's needed: If request is unclear, ask for clarification immediately
  • Provide complete information: Don't give partial answers hoping to buy time
  • Explain if delayed: If you can't provide info immediately, explain why and give timeline
  • Confirm receipt: After uploading, send confirmation email/message
  • Be proactive: If you realize additional context would help, offer it
Critical Timing: Many applications are rejected simply because applicants don't respond to information requests within the stated timeframe (usually 5-10 working days). Set reminders!

Escalation Procedures

When to Escalate

Escalate only when:

  • You've followed up 3+ times with no response over 4+ weeks
  • Your application has exceeded stated timeline by 2x (e.g., 60 days when 30 stated)
  • You've provided requested information but heard nothing for 3+ weeks
  • You discover your application was never logged/received
  • Assessor is unresponsive and you have time-sensitive business needs

Do NOT escalate when:

  • Still within stated processing timeline
  • Only 1-2 weeks since your last follow-up
  • During known holiday periods (Dec-Jan)
  • You're impatient but funder has been communicative

How to Escalate Professionally

Escalation Path

  1. Step 1: Request supervisor/manager

    Contact the same channel but ask to speak to supervisor: "I've been following up on application #X for several weeks without response. May I please speak with a supervisor?"

  2. Step 2: Formal complaint via official channels

    Most funders have official complaint procedures (check website). Submit formal complaint with timeline of all your follow-up attempts.

  3. Step 3: In-person visit to head office/branch

    Visit in person with printed timeline of communications. Request meeting with manager.

  4. Step 4: External escalation (last resort)

    Contact ombudsman, write to CEO, involve MP/councillor. Only after exhausting internal channels.

Escalation Template

Subject: Escalation Request: Application #[Ref] - No Response for [X Weeks]

Dear [Supervisor/Manager Name],

I am writing to escalate a matter regarding my funding application (Reference #[X], submitted [Date]) as I have not received a response despite multiple follow-up attempts over the past [X weeks/months].

Timeline of follow-ups:

  • [Date]: First follow-up via [channel] - no response
  • [Date]: Second follow-up via [channel] - no response
  • [Date]: Third follow-up via [channel] - no response

I understand the assessment process takes time, but the lack of any communication after [stated timeline + X days] is concerning. I would appreciate your assistance in:

  1. Confirming my application is being processed
  2. Identifying any outstanding information needed
  3. Providing an estimated decision timeline

Thank you for your attention to this matter.

Kind regards,
[Your Name]
[Contact Details]


Maintaining Funder Relationships

  • Be consistently professional: Even when frustrated, remain courteous
  • Update on business changes: If major changes happen during assessment, notify funder
  • Thank assessors: Whether approved or rejected, thank them for their time
  • Provide feedback: If process had issues, provide constructive feedback
  • Stay in touch: Even if rejected, maintain relationship for future applications
  • Report successes: If funded, update funder on positive outcomes and impact

Common Follow-Up Mistakes to Avoid

MistakeWhy It's HarmfulBetter Approach
Following up dailyAnnoys assessors, wastes their timeSpace follow-ups 1-2 weeks apart minimum
Being aggressive or demandingDamages relationship, may harm chancesStay professional and courteous always
Not tracking communicationsCan't prove follow-ups if escalatingKeep log of all contacts (date, time, person, response)
Using wrong channelsMessages go to wrong place, ignoredUse funder's preferred communication channel
Not providing ref numberAssessors can't find your applicationAlways include application reference number
Never following upMiss chances to provide info, application forgottenFollow up appropriately after stated timeline

Next Steps

Need Help Managing Your Funding Application?

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Following Up on Funding Applications Guide | Okhantu | Okhantu